OKURA ONLINE SHOP is an official international online shopping website by Seilin & Co from Japan. We are here to introduce you to our very own world of fashion from Japan.
Seilin & Co owns and runs fashion stores and bakery cafes through out Japan, ever since the company was founded in 1975.
We originally started from back then, the first ever vintage fashion store in Japan, Hollywood Ranch Market. Gradually, we opened new stores one by one and started to make clothes of our original brands such as Blue Blue and Blue Blue Japan.
Hollywood Ranch Market opened in Tokyo
Seilin & Co. founded
High! Standard opened in Tokyo
Homes' Underwear opened in Tokyo
Toll Free opened in Tokyo
Okura and Bombay Bazarr(restaurant) opened in Tokyo
Blue Blue Kobe opened in Kobe
Blue Blue Yokohama opened in Yokohama
Blue Blue Hakata opened in Fukuoka
Blue Blue Kokura opened in Kokura,Lotus Daikanyama (bakery) opened in Tokyo
Blue Blue opened in Tokyo
Yokohama Lotus (bakery) opened in Yokohama
Nakameguro Lotus (baker) opened in Tokyo
Blue Blue Nagoya opened in Nagoya
Today, we continue to pursue our very own kind of shops and brands.
Okura, BLUE BLUE JAPAN'S flagship store opened in the year 1993, in Daikanyama Tokyo. "Okura" means "store house". We pictured a traditional Japanese store house full of antiques and treasures in our minds when building this shop.
We started off with spending every weekends on beaches picking up sea shells, drift woods and empty bottles to fill our Okura with.
After doing a year of that, Okura was filled with Nature-made treasures, that are as beautiful as jewels.
We spent another year decorating the shop with those treasures we picked up on the beaches.
The shop is filled with items of natural materials and natural dyes that are related with traditional Japanese aesthetics and the beautiful four seasons of Japan.
Today, you can still see the candle we have been repeating lighting and adding wax to every single day since we opened the shop.